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Hiring a great resume writer can be one of the smartest moves you make in your career ... and let me tell you why.

First, resume writers keep up on resume-writing trends. For example, did you know that effective resumes have a strong presence of relevant keywords and key phrases? Another characteristic of a great resume is the inclusion of a resume branding statement, maybe a tagline or two, and as many fresh/relevant accomplishments that are humanly possible to include.

Second, an increasing number of resumes are now viewed as soft copies (online) so all those rules that go along with print resumes are somewhat "going out the window."

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Lastly, your resume can't afford to look like everyone else's. Your resume needs to be eye-catching; it needs to have that much-needed "spark"; it needs to outshine the competition -- and if it doesn't, you're just treading water and wasting time.

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